South Africa’s Freshest Online B2B Marketplace

A PMA Member


Become a HelloChoice Seller to list your chosen fresh produce lots – we call this a Bid-Sale

Buy-It-Now (BIN) Sale options will be available soon

  • You benefit and save by becoming a HelloChoice Seller:
    • Get your fresh products to market at the right price – use the power of your HelloChoice platform to transform and streamline your fresh produce marketing
    • Instantly access a universe of Buyers, beyond traditional channels and networks
    • Hassle-free marketing – no price haggling and supply stress
    • More time to farm, be with your family or do other important things
    • Improve your income and profitability– best fresh produce market prices, and lower marketing and distribution costs
    • Improve your cashflow
    • Market transparency and free market pricing through the HelloChoice’ open and transparent market and price discovery mechanism
    • Freshen your customer’s supply chain with more direct distribution opportunities and reduced double handling.